Wednesday, September 06, 2006

Excellent news for the caffeinated among us

If you are a coffee-loving Ann Arborite, there's good news to be had! Amazing Beans, the local coffee roaster who delivered your coffee to your doorstep the next day, has re-opened for business under the new name Mighty Good Coffee Roasting Company.

The former owner/roaster Johann Lee sold the business to two of his customers and today I received the following letter that I thought I'd share:

Dear Amazing Beans Customer,

I am writing to you for two reasons. First, I'd like to thank you for supporting Amazing Beans when it was in operation. I started Amazing Beans because I thought that Ann Arbor deserved and could support a local business that provided freshly roasted coffee using the best beans money could buy. I was, and remain, passionate about coffee, and I am grateful to you for your past support. I closed Amazing Beans because I could not make it work while working full time in another demanding professional job. I was simply unwilling to compromise on the quality of my product, and so I closed up the roaster. I am now headed to a new job out of state.

The second reason I write is to give you some good news. Fortunately for all of us, two of my former customers have bought the operation and will shortly resume roasting. Ann Arbor will again have access to the highest quality freshly roasted coffee delivered to your door. I have been working closely with the new owners. We have been roasting a lot of coffee together and I am convinced that they share my passion for delivering the best possible coffee. They will be buying their beans from the same sources I used. They will be using the same roaster and equipment I used. They will even be using the same roast profiles I used so you can again buy just what I was selling. While I'’m sure that there will be some changes, one thing won't change, a commitment to providing the best coffee you can buy anywhere.

I decided I was too fond of the name Amazing Beans to sell that too. The new business will be run under a name the new owners chose: Mighty Good Coffee. Their web site is simply I hope you'’ll support Mighty Good Coffee. I plan to be drinking it myself, and I'’ll be working with the new owners over the next several months as Mighty Good Coffee starts showing up at your doorstep.

Best wishes,
Johann Lee

As soon as I'm finished with the current bag of Peet's I'll be placing my order!

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